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Logo Design_Tadeáš Drahorád_Photo_David Lejček_Typography_Šimon Matějka_Idea maker_Zdeňek Novotný
Asi největší značka, se kterou jsem přišel do kontaktu. V rámci práce pro agenturu 2Score jsem měl tu čest být u vzniku loga a následného uvedení do praxe. Jako odpůrce vizuálního smogu jsem s chutí navrhnul nové opláštění stadionu. Následoval refitting fanshopu, což ocenili i v adidasu. Ve stejné fázi už probíhaly práce na nových kolekcích merchandisingu. Rebranding je celkově velmi úspěšný a to nejen vizuálně, ale i ekonomicky. Projekt získal v roce 2021 marketingovou cenu Effie.